SkinMedicaVaniqa Ad Designs
Working in conjunction with Scout Marketing, we were involved in the launch of this topical drug which retarded the growth of unwanted facial hair in women.
The focus of our design concept was to visually demonstrate how the women felt others saw them and how they felt about the hair on their faces. Equally as important, as this was the launch of the product, we wanted to make sure our visuals were extremely arresting and memorable.
In addition to creating the visual brand direction, we worked with the marketing firm to hire the photographers, scout the models and digitally retouched the images to create the final imagery.
The concepts were applied to trade show booth designs as well as sales collateral and digital designs.