Dana Mabey

COO + Partner

Inspired by his father’s career path, and desperate to break away from strictly academic studies, Dana is a second-generation designer who studied at The Art Institute of Atlanta. After school he moved to metro Atlanta with his wife and two children. While working at an agency in Atlanta, he shared an office with his current business partner, Andy. In 1999, Dana left the agency world and co-founded the strategy and design focused, The Visualab, and has since partnered with Andy to grow it into a full-fledged branding firm.

  • On weekends you can usually find me:

    At the climbing gym, mountain biking or running, working around the house and spending time with my wife and kids
  • I hate to admit it, but my guilty pleasure is:

    Fried chicken and sweet tea
  • If I was a super-hero, my power would be:

  • Three things always found in my refrigerator:

    Horseradish mustard, salsa, sweet relish
  • My biggest pet-peeve:

    Having to wait at red light when no traffic is coming from the other directions
  • The movie I'm ashamed to admit I really enjoy:

    I’m gonna Git You Sucka
  • If they did a movie about your life, the actor that would play me is:

    Ryan Stiles
  • If I was a Crayola crayon, my color would be:

  • One thing on my bucket list is to:

    Snowboard in “real” snow with my kids