Don’t Rebrand. Review First.

Nov 29 2016 - andy
A complete rebrand, if done correctly, can be expensive. And unfortunately it’s becoming the default solution to lagging sales or growth. Before...
Avoiding-a-cake-disaster

Avoiding a Cake Disaster

Sep 1 2016 - liz
It’s 2007 and my sister is graduating from college. Tasked with bringing the cake for her graduation party, I called a local grocery store, spoke...

Defining Your Brand: Starting the Conversation

Jul 9 2016 - andy
It’s easy for many of us to point to what we feel are great brands – Apple, Disney, Chick-fil-A, etc. We innately conjure up certain images and...
Holiday Sweater

The Visualab Year in Review

Jan 13 2016 - liz
Each Fall, we begin brainstorming for our annual holiday card we send out to friends, family and clients. Our card for 2015 was our most ambitious...

The Art of a Recipe

Nov 12 2015 - elizabeth
Halloween has come to a close, and just like that November is in motion. It won’t be long until we take some time off from our busy schedules to...
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