Emory University Hospital – Branding through Education

Sep 15 2015 - andy
Over the past three and a half years we have had the pleasure of working with BDR Partners and Emory University Hospital by creating signage and...

Multiply Your Mistakes 20,000 Fold Without Breaking a Sweat – Th...

Sep 9 2015 - dana
This was my big break. I was a junior designer at an Atlanta-based graphic design firm when my boss gave me the opportunity to design a brochure...
Oops! There it is.

The Implications & Opportunities of Screwing Up

Aug 18 2015 - susanna
SORRY. It's hard to say. It's particularly difficult to admit when you've made a mistake in the business world. You're supposed to know your stuff,...

“Exactly what is a brand?” – Defined in one paragrap...

Jul 21 2015 - andy
The core or purpose of your brand is to make a promise to your prospects about how you will address their needs better than your competition. Some...

Apple’s “Get a Mac” Complete Campaign

May 13 2015 - andy
Sure, I’ll admit I’m biased, but I always enjoyed the Apple ad campaign with John Hodgman and Justin Long. Just like the “Most Interesting Man...
1 2 3 4